Growing Hobby Joins The Greater Florence Chamber of Commerce

Holly Beaumier along with her husband Jim and Chamber Ambassadors welcome Growing Hobby to the Greater Florence Chamber of Commerce.

Unusual succulents, cacti, bonsai, carnivorous plants, and quirky gifts draw customers into this inviting destination shop. Growing Hobby was started by Holly Beaumier in 2021, following a year of collecting succulents during the pandemic. Beaumier, who is also the executive director of the Florence Convention and Visitors Bureau, developed an interest in propagating plants and creating dish gardens from repurposed objects, including high heel shoes and vintage chandeliers.

Located at the Pee Dee State Farmers Market, Growing Hobby has expanded from one booth space to three and is now housed in a climate-controlled permanent structure. “It’s much better for the plants, and for us,” notes Beaumier, “and we have music playing for the plants 24/7, too. Lots of customers claim this shop is their happy place.”

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