HONDA: Investing In People, Not Just Technology

Travis Lee, Plant Lead, Honda South Carolina Manufacturing says he joined the Honda team in South Carolina in 2001, just four years after Honda began building all-terrain vehicles (ATV) here in 1998. “My journey has included a variety of roles, leading to my current responsibility as plant lead at Honda South Carolina Manufacturing. Throughout my career, the key to our success has been what we call The Honda Way – a culture based on teamwork, respect and open communication.”

From time to time, there are suggestions from outside the company that there is a better approach. Yet, for more than 25 years, our success has been driven by the efforts of our associates, now some 1,000 strong in Timmonsville.

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